Client

Bonds

Talent

Steen Jones
Thandi Phoenix
Tom & Captain
Monique Luchterhand

Services
  • Creative Direction
  • Video Production
  • Photography
  • Design & Campaign Assets
  • Artist Procurement
  • Music Licensing

From sunrise to sunset, Bonds follows a bunch of talented Australians for a day to get a glimpse into their creative lives.

We developed an engaging four-part online content campaign which showcased ‘a day in the life of’ a variety of talent that have something cool going on in life. A fearless freelancer, a solo artist and creative collaborator, a Turner and Hooch duo, plus a beach babe at heart – these Aussies embody the Bonds brand.

Results — A massive success with over 13 million campaign impressions. 190K video views (to 100% completion). Hugely positive response to campaign creative across social channels.

The Muso
Thandi Phoenix

The Artist
Steen Jones

The Adventurer
Tom & Captain

The Designer
Monique Luchterhand